Episode #1: How can content create CHANGE?


In this Episode, Jo introduces the idea of content as a tool and medium for change.

We look at different examples of change and how they can be effected through content, and why we need to consider a different approach in an ever increasingly noisy world.

Key Take-aways:
- There are many ways to create change in content
- Many things can be thought of as "content"
- How does knowing this change your thinking about how you might approach content?


Mentioned: Content Shock, Mark Schaefer

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