Human Connection Strategy Map
The 1:1 roadmap for unboxed leaders to create content that transforms both you and your audience.
If you are an entrepreneur or business owner stuck in the overwhelm of how to market your message and connect your audience, this is fot you.
You have likely:
- Had sprints of creating content but not been consistent or found a way to create that works for YOU and has impact for THEM (your peeps - clients, audience, raving fans).
- Felt guilty often that you KNOW you are here to make an impact, but you just get so…stuck.
- Looked at everyone else rocking it online and wanted to FINALLY get yourself going. But you are busy doing what you do best, so where is the time to even get started?
I get it.
You are so not alone, by the way - most brilliant people feel like this.
The good news is, you are doing the work and creating an impact with your clients. Great.
So now, we need to harness that magic and share it with the world, step by step.
It’s never “just” content.
When I co create with clients - my change making, unboxed leaders - it’s about FEELING the work, the message, the magic of their legacy.
It’s holding space and nurturing the message while they stay in their zone of brilliance.
It’s holding the vision and energy while we call people in, expand the business, and allow the programmes to arrive and come through then.
It’s about connection:
To the project.
To the audience.
To yourself.
To the energy of the gift that you came here to serve with.
Change starts with conversations, and that’s all content really is: it’s a conversation, an invitation to engage and to feel.
Welcome to the Human Connection Strategy Roadmap.
The Human Connection Strategy Roadmap is a plan for your content creation designed to get you seen online, standing out in the marketplace, and in a way that feels like you.
It’s a 1:1 service in which we work together for an hour, then I work my magic and present you with your content plan. You un-hunch your shoulders, and I keep you accountable.
Sounds good?
So here is how we roll:
- We jump on a call for one hour via Zoom.
Together, we look at what you want to achieve in the next 30, 60, 90 days; what your natural skills and habits are around content creation, and how you love to work best.
- I create a beautiful strategy deck with a walkthrough explainer video that nails exactly what you need to do to get started and begin creating consistent, powerful content.
- We check in 30 days later with a 30 minute call to unpack what has and hasn’t been working for you, and what we might need to tweak.
In short: I unpack your brilliance from your brain, frame your content messaging and workflow, and give you the manual to make it happen it a way that feels like ease to you.
So, how am I to do this stuff?
I am a copywriter, author, social media strategist, blogger, podcaster and prolific content creator that happens to have a process orientated brain too.
I also happen to be recognised by Express Writers and Atomic Reach as a content marketing expert, and I am also a trusted team member for a range of clients across the globe.
I also strongly believe that content creates change, and that human connection is paramount.
Got q’s? Email me jo@jogifford.co and I will be more than happy to help.
“I’ve known Jo for five years now and she has always been instrumental in helping me evolve my business. When I first stumbled across Jo on the interwebs, I binged her entire blog and bought every course she had about blogging for business. She helped me make the switch from blogger to a business owner who blogs with intention and strategy.A few years later, Jo was instrumental in helping me plan and execute my podcast.We co-worked, content created and project planned.
A few years after that (I just can’t quit her), she’s back in my team to help me research, write, edit, project manage my content — for the podcast as well as for some training programs we have in the works. You see, as my business grew, I became a huge bottleneck in my own content creation system. Getting content out week after week was starting to feel overwhelming and like a huge grind. Jo has partnered with me so I can spend more time on strategy and with my clients. Her skills are highly valued and include: writing, research, editing, brainstorming, innovation, excellent internal communication and project management skills. ”
“Before I found Jo, my messaging was the same as everyone else’s and it was just another same-ol’ post on Facebook sounding like the same as everyone else. I knew I was different and wanted to reflect that in everything I shared in my messaging. Working with Jo opened my mind to a whole new world of possibilities with my messaging. This experience was a breath of fresh air and we came up with ideas for specific messaging for my ideal clients that will really get to their core/soul when they read it. I feel like Jo helped me dust off a part of my brain that I have never used before - the uber creative part! Jo’s techniques are like nothing else I have experienced and now my messaging is so unique, my ideal clients will stop in their tracks and read my posts because the creative wording will have them say “YES, she is explaining ME exactly!! Hiring Jo is a MUST for people wanting a new, edgy and unique spin on their messaging that will truly grab people’s attention!”